when should you use awareness based bidding strategies?

Answers

Answer 1

Awareness-based bidding strategies are effective when a marketer's goal is to create brand awareness among a large audience, rather than focusing on driving conversions or sales.

These strategies are particularly useful for businesses that are new to the market or for those who want to introduce a new product or service. This type of bidding strategy helps to reach as many people as possible and to increase visibility for a brand or product.Awareness-based bidding strategies often prioritize reaching a large number of people over optimizing for a specific action, such as a click or conversion. Therefore, they may be less effective for businesses that are looking to drive immediate sales or conversions. However, they can be useful for businesses that are looking to build their brand and establish themselves in the market. Ultimately, the decision to use awareness-based bidding strategies should be based on a business's specific goals and marketing objectives.

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Related Questions

Culver City College, a public college, has a 10-week summer session that starts on June 25, 2020, so that one week is held during FY 2020 and the other nine weeks meet during FY 2021. Tuition and fees in the amount of $1,000,000 were collected from students for classes to be conducted in this session.

Required:
What amount should Culver City College recognize as unrestricted revenue in each of the years ended (FYE) June 30, 2020 and June 30, 2021?

Answers

Based on the information given, the amount that will be recognized as unrestricted revenue in each of the years will be $100,000 and $900,000.

Unrestricted revenue simply means the donations that can be used by a company or group for purposes that meet the goals that were set aside.

From the information, the unrestricted revenue in June 30, 2020 will be:

= 10% × $1,000,000

= $100,000

The unrestricted revenue for June 30, 2021 will be:

= $1,000,000 - $100,000

= $900,000

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In the early 2000s, easy credit made real estate the investment of choice in the United States. By the end of the decade, however, a recession had set in, impacting almost all businesses in the country. This example shows that _____.
a. economic boom periods can overheat and lead to speculative bubbles.
b. people did not overvalue housing prices.
c. during economic boom periods, investors stay cautious and conservative.
d. the market was characterized by rational exuberance.

Answers

The given example about the research about recession and real estate investment shows that:

A. economic boom periods can overheat and lead to speculative bubbles.

What is Economic Boom?

This refers to the sudden increase of economic opportunities in a given area which can be caused by a variety of factors.

With this in mind, we can see that in the early 2000s, there was the investment made and by the end of the decade, there was a recession and this shows that economic boom can overheat and lead to speculative bubbles.

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Muscle groups that produce similar motion, or work synergistically, are known as: (a) agonists. (b) antagonists. (c) synergists. (d) pro-agonists.

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Muscle groups that produce similar motion or work synergistically are known as synergists.

Option (c) synergists is the correct term for muscle groups that produce similar motion or work together to achieve a specific movement. Synergistic muscles cooperate and coordinate their actions to perform a particular function or movement. They work in harmony, providing support and assisting the prime mover or agonist muscles in carrying out a specific action.

Synergistic muscles may stabilize the joint, assist in controlling movement, or provide additional force to enhance the primary muscle's action. In contrast, agonists are the main muscles responsible for producing a specific movement, while antagonists oppose or inhibit the action of the agonist muscles. Pro-agonists is not a commonly used term in relation to muscle groups. Therefore, the appropriate term for muscle groups that produce similar motion or work synergistically is synergists.

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Can someone help me with these questions please

Can someone help me with these questions please

Answers

Answer:1. for the first one is functional 2.

Explanation:

1. Describe how SaksFirst builds loyalty for Saks Fifth Avenue.

Answers

SaksFirst built loyalty for Saks Fifth Avenue by broadening its reach and offering more benefits like:

free membership for cardholders without minimum spending earning points toward SaksFirst card with first purchases and free shipping from Saks stores.

How do brands build loyalty?

Customers only continue to buy or patronize a brand if they feel they can trust the company, this is brand loyalty. Loyalty can be achieved through engaging customers, being reliable, keeping the price reasonable and incentives.

In the case of SaksFirst, they built loyalty by offering free memberships to Saks Fifth avenue customers, giving points for first card purchase and free shipping.

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A firm's demand for labor is known as a derived demand because the firm gains utility from hiring more labor the firm gains utility from hiring more labor A the wage rate paid to workers depends on the demand for labor the wage rate paid to workers depends on the demand for labor B the amount of labor demanded depends on the amount of capital invested the amount of labor demanded depends on the amount of capital invested C the amount of labor demanded depends on the demand for the firm's product the amount of labor demanded depends on the demand for the firm's product D the firm will benefit from hiring additional labor

Answers

Answer:

The correct answer is the option C: The amount of labor demanded depends on the demand for the firm's product.

Explanation:

To begin with, in the microeconomics theory we can find the answer to the question base upon the fact that the "derived demand" of labor is known like that because it will always depend on the amount of output that the company sells. Therefore that the amount of labor hired is derived from the amount of product sold. Understanding that if the company sells more of its product then it will hire more workers in order to increase the offer, according to basic supply laws. And that is why that obviously the demand ends up being dependent from the demand of the product itself.

Which reason best demonstrates why flexibility is important in IT work environment?

Answers

Answer:

Changing work environments require employees to adapt quickly to new technology

Explanation:

Let R be the region bounded by y=x2,x=1, and y=0. Use the shel method to find the volume of the solid generated when R is revolved about the Ine x=−2. Set up the integral that gives the volume of the solid using the shell method. Use increasing limits of integrabion. Solect the correct choice beiow and fil in the answer boxes to complete your choick. (Type exact answers.) A. ∬x B. ∫ dy

Answers

The integral that gives the volume of the solid using the shell method when the region R is revolved about the line x = -2 is ∫[a, b] 2πrh dy, where r is the distance from the axis of rotation to the shell, h is the height of the shell, and the limits of integration are determined by the intersection points of the curves y = x^2, x = 1, and y = 0.

To set up the integral using the shell method, we consider vertical slices (shells) of the solid generated by revolving the region R about the line x = -2. Each shell has a height given by dy and a radius given by r = x + 2.

The limits of integration, [a, b], are determined by the intersection points of the curves y = x^2, x = 1, and y = 0. The curve y = x^2 intersects the y-axis at the origin (0, 0) and the x = 1 line at (1, 1). Thus, the limits of integration are [0, 1].

The volume of each shell can be calculated as 2πrh, where r = x + 2 and h = dy. Therefore, the integral that gives the volume of the solid using the shell method is ∫[0, 1] 2π(x + 2)dy.

Selecting the correct choice, we have B. ∫ dy.

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Organizational purpose serves as the basis for an organization's ______.
core values
culture
mission

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Organizational purpose serves as the basis for an organization's mission. The mission is a clear and concise statement that defines the reason for the organization's existence, its goals, and the strategies to achieve those goals.

A well-crafted mission statement should be relevant, inspiring, and achievable. It should capture the essence of the organization's purpose and communicate it to all stakeholders, including employees, customers, suppliers, investors, and the community at large.

The mission statement provides a sense of direction and focus for the organization's activities, and it serves as a guidepost for decision-making and resource allocation. In essence, the mission is the "what" of the organization's purpose, while the core values and culture represent the "how" of achieving that purpose.

Therefore, it is essential to have a clear mission that aligns with the organization's purpose to drive its success.

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hindeling inc is considering a project that has the following cash flow and wacc data. what is the project's mirr? note that a project's projected mirr can nbe less than the wacc

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Hindeling inc is considering a project that has the following cash flow and WACC data. The project's MIRR is 16.56%.

WACC: 12.25%

Year 0 1 2 3 4

Cash flows: $85 $300 $320 $340 $360

cumulative values $424.31 $403.20 $381.65 $360.00

TV = Total Compound Inflows, which equals $1,569.16

MIRR = 16.56% a discount rate that compares the PV of TV to the cost, discounted back 4 years, was discovered. MIRR = 16.56% Using the MIRR tool in Excel as an alternative calculation.

The modified internal rate of return (MIRR) assumes that the firm's financing costs are used to support initial investments and that positive cash flows are reinvested at the firm's cost of capital.

Contrarily, the conventional internal rate of return (IRR) assumes that project cash flows will be reinvested at the IRR. The cost and profitability of a project are therefore best represented by the MIRR.

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Correct question:

Hindelang Inc. is considering a project that has the following cash flow and WACC data. What is the project's MIRR? Note that a project's projected MIRR can be less than the WACC (and even negative), in which case it will be rejected. WACC: 12.25% Year 0 1 2 3 4 Cash flows -$850 $300 $320 $340 $360

the first step in selecting commercial refrigeration equipment for a new installation is:

Answers

The first step in selecting commercial refrigeration equipment for a new installation is to conduct a thorough assessment of the specific needs and requirements of the business.

This involves taking into account factors such as the type and volume of products that will be stored, the size and layout of the space, the budget constraints, and the energy efficiency needs.

It is important to carefully analyze and compare different options in order to ensure that the chosen equipment will meet the specific needs of the business, while also providing optimal performance and cost-effectiveness in the long run.

By taking the time to assess the needs and compare options, businesses can make informed decisions that will ultimately result in a successful and efficient refrigeration system.

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Question 11 of 16 : Select the best answer for the question. 11. Customers of a popular shoe store chain can purchase items in-store and online or via their mobile app. The customer also receives texts and emails about current promotions and sales. This is an example of:

Answers

The scenario describes a popular shoe store chain that allows its customers to purchase items through various channels such as in-store, online, and via their mobile app. Additionally, the customers are receiving texts and emails about current promotions and sales.

This scenario is an example of an omnichannel retail strategy. An omnichannel retail strategy refers to a seamless and integrated approach to retail that focuses on providing a consistent and personalized shopping experience across all channels, whether in-store, online, or via mobile devices.

By allowing customers to purchase items through multiple channels, the shoe store chain is providing convenience and flexibility to its customers. Furthermore, by sending texts and emails about current promotions and sales, the shoe store chain is engaging with its customers and keeping them informed about new products, sales, and discounts.

In conclusion, the scenario provided is an excellent example of an omnichannel retail strategy that provides a seamless and personalized shopping experience to customers. By using multiple channels to engage with customers and offering various purchasing options, the shoe store chain is providing a convenient and enjoyable shopping experience to its customers.

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an increase in the expected price of corn would likely do the following to the current supply and demand for corn: group of answer choices increase both the demand and the supply. decrease both the demand and the supply. increase the demand, but decrease the supply. increase the supply, but decrease the demand.

Answers

The existing demand and supply for maize would most certainly change as a result of an increase inside the anticipated price of corn, increasing both the supply and demand.

What of the above would boost the corn supply?

Wheat & corn are goods that can be substituted in supply. Hence, as the price of wheat falls, wheat growers will switch from producing wheat to producing corn, increasing the supply of corn. Due to rising exports and robust domestic demand for both ethanol and animal feed, corn prices have risen, encouraging farmers to expand corn acreage. Many times, farmers have boosted the amount of maize grown by removing acres from less lucrative crops.

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which two items are part of the implementation phase of the strategic marketing process? multiple select question.

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The two items are part of the implementation phase of the strategic marketing process which is obtaining resources and Designing the marketing organization.

The strategic marketing is the part of market when the company launch their company's products or services in the marketplace. The strategic marketing which involve planning, organization of the target and take action.

The strategic marketing is also performed in the marketing to win in the competition of the related product or services with other organization or company in the marketplace.

The strategic marketing process are of two ways which is B2B or business to business and B2C or business to consumer by the process of  obtaining resources and designing the marketing organization.

The question is incomplete, the complete question is:

Which two items are part of the implementation phase of the strategic marketing process? multiple select question.

a.  obtaining resources.

b. Designing the marketing organization.

c.  Developing schedules

d. Executing the marketing program.

The correct option is A and B.

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A utility-maximizing consumer buys so as to make ________ for all pairs of goods.

Answers

A utility-maximizing consumer buys so as to make MUx/MUy = Px/Py for all pairs of goods.

Utility is a concept in economics that is used to simulate worth or value. Its application has drastically changed over time. Moral philosophers like Jeremy Bentham and John Stuart Mill first used the phrase to define pleasure or happiness as a component of the utilitarianism hypothesis.

It is a gauge of how contented a person feels after consuming certain goods. It is a measurement of the utility a consumer derives from any good, in other words. A utility is a way to quantify how much a person appreciates a particular movie, dish, or product.

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A plant asset cost $186000 and is estimated to have a $16000 salvage value at the end of its 5-year useful life. The annual depreciation expense recorded for the third year using the double-declining-balance method would be $20400 O $26784 $23409 O$18159

Answers

The third-year annual depreciation expense using the double-declining-balance method is- B. $26,784.

How to find?

The annual depreciation expense recorded for the third year using the double-declining-balance method for a plant asset that cost $186,000, with an estimated $16,000 salvage value at the end of its 5-year useful life, would be B. $26,784.

Here's a step-by-step explanation:
1. Calculate the straight-line depreciation rate: (1/5) = 0.20.
2. Double the straight-line rate: 0.20 * 2 = 0.40.
3. For the first year, multiply the asset cost by the doubled rate: $186,000 * 0.40 = $74,400.
4. Subtract the first year's depreciation from the asset cost: $186,000 - $74,400 = $111,600.
5. For the second year, multiply the remaining value by the doubled rate: $111,600 * 0.40 = $44,640.
6. Subtract the second year's depreciation from the remaining value: $111,600 - $44,640 = $66,960.
7. For the third year, multiply the remaining value by the doubled rate: $66,960 * 0.40 = $26,784.

Hence, the third-year annual depreciation expense using the double-declining-balance method is $26,784 (Option B).

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The issue price of a bond is ______. (Select all that apply.) Multiple select question. determined by the company issuing the bonds based on what the market is willing to pay based on a present value calculation determined by the financial advisers

Answers

There are different factors that determines the price of a bond. The issue price of a bond is based on what the market is willing to pay.

The price of a bond is usually known by discounting the expected cash flow to the present using a discount rate. The three factors that affects bond pricing on the open market are supply and demand, term to maturity, and credit quality.

The issue price of a bond is often known by the relationship between the interest rate that the bond pays and the market interest rate being paid on the same date. The different ways needed to known the issue price is to know the interest paid by the bond and other factors.

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5) Which of the statements below is TRUE?
A) Accounting Identity is: Assets ≡ Liabilities - Owners' Equity.
B) Accounting Identity is: Assets ≡ Liabilities + Owners' Equity.
C) Accounting Identity is: Assets ≡ Owners' Equity - Liabilities.
D) Accounting Identity is: Liabilities ≡ Assets + Owners' Equity.

Answers

The statement that is TRUE is B) Accounting Identity is Assets ≡ Liabilities + Owners' Equity.

In accounting, the fundamental equation that represents the balance sheet is known as the accounting equation or the accounting identity. It states that the total assets of a company are equal to the sum of its liabilities and owners' equity. This equation can be expressed as Assets = Liabilities + Owners' Equity.

Assets refer to the economic resources owned by a company, such as cash, inventory, property, and equipment. Liabilities represent the company's obligations or debts to external parties, such as loans, accounts payable, and accrued expenses. Owner's equity represents the residual interest in the assets of the company after deducting liabilities and reflects the owners' claims on the company's assets.

The accounting identity is a fundamental principle that ensures the balance between the various elements of the balance sheet. It signifies that the company's resources (assets) are financed either by external sources (liabilities) or by the owners' investments (owners' equity).

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In the U.S. free enterprise system, property rights give businesses the right to:
O A. ignore federal regulations while on private property.
B. sell property in foreign markets without paying taxes.
C. sell their property at any price they want.
D. use their employees' property at any time.

Answers

In the U.S. free enterprise system, property rights give businesses the right to sell their property at any price they want.

U.S. free enterprise system

The U.S. economy is a free enterprise system. That means that individuals own most of our country’s resources, and not the government.This means that supply and demand determine how our resources are used. This enables businessmen to sell their property according to them and not according to the government.

Free Enterprise system

It is an economic system where a government places very few restrictions on the types of business activities or ownership in which citizens participate. Free enterprise countries usually have strong competition among businesses and allow citizens to purchase land and buildings, set their own prices, and choose who they want to do business with.

Thus, in the U.S. free enterprise system, property rights give businesses the right to sell their property at any price they want.

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Answer: D. Sell their property at any price they want.

Explanation:

Because I got it right.

Felicity earns $39.990 per year in take-home pay. What is the most money a
housing expert would advise her to spend on a monthly mortgage payment?

A. $987.24
B. $3990.00
C. $833.13
D. $666.50

Answers

Answer:

C. $833.13

Explanation:

Home experts advocate for the 28/36 rule. As per this rule, total household expenditure on debts,  including mortgages, should not exceed 36 % of monthly gross income. Monthly spending on mortgages should not exceed 28% of monthly income.

Felicity annual income = $39,990

Monthly income = $39,990/12

monthly income =$3,332.50

The maximum amount to be spent on mortgages

= 28% of $3,332.50

=28/100 x 3,332.50

=$933.1

Felicity should not spend more than $933.1 on the mortgage alone

From the options provided, $833.13 should be the recommended amount

PLEASE HELP WILL MARK AS BRAINLIEST ITS URGENT

Answers

Okay what’s the problem

you want to purchase ibm stock at $80 from your broker using as little of your own money as possible. if initial margin is 50% and you have $2000 to invest, how many shares can you buy?

Answers

With an initial margin requirement of 50% and $2000 to invest, you can purchase 25 shares of IBM stock at $80 per share.

The initial margin requirement of 50% means that you need to provide 50% of the total purchase price as your own funds, while the remaining 50% can be borrowed from your broker. Since you have $2000 to invest, this amount will represent 50% of the total purchase price.

To calculate the total purchase price, divide the amount you have to invest by the initial margin requirement: $2000 / 0.5 = $4000.

The price per share of IBM stock is $80, so you can calculate the number of shares you can buy by dividing the total purchase price by the price per share: $4000 / $80 = 50 shares.

Therefore, with $2000 to invest and an initial margin requirement of 50%, you can buy 25 shares of IBM stock at $80 per share.

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Please help me with this question

Please help me with this question

Answers

Answer:

a

Explanation:

because the material of the building will kill you

The AD Curve ________. A) indicates the level of aggregate output corresponding to different goods-market-clearinglevels of the inflation rateB) is downward sloping, because with higher inflation comes higher interest rates and lower spending, so equilibrium aggregate output declines C) explains how inflation affects output in the short runD) all of the above

Answers

Answer:

D) all of the above

Explanation:

The AD curve shows the aggregate output level that should be for different kinds of goods have the inflation rate

It is downward sloping due to more inflation that raised the inflation rate due to this less spending should be there

Also it described how the inflation impacts the output for the short period of time

Therefore the option d is correct

Katie can mitigate the problem without alerting the new owners or let them know about this new disclosure and possibly delay or jeopardize the sale. Katie is now faced with a(n) ________ dilemma.

Answers

Answer:

Ethical

Explanation:

The ethical dilemma means the uncertainties form that developed due to violation of the moral standard that would be held in our life

It would be considered right when she tells to the client regrading the mice problem but she is discouraged as she know that if she do this than she would mess up with the sales that decrease the salary

So this given situation represent an ethical dilemma

Pat Buhn is the new owner of Young Co. She has heard about internal control but is not clear about its importance for her business. Explain to Pat the four purposes of internal control, and give her one application of each purpose for Young Co.

Answers

Answer: Physical safeguard & security, Accuracy, Segregation of duties, Handling errors

Explanation:

Internal control could be defined as the process of handling an organization accounting and auditing process with it's specified objectives in compliance with laws, regulations and policies.

Here are the four purpose of internal control;

a) Physical safeguard & security; this is to ensure that physical assets and information have a controlled asses, and it's not easily assessible by anyone.

b) Accuracy: this is to ensure that all transactions are accurate when records are checked with the source of information where the transaction took place and the time it occurred.

c) Segregation of duties; this ensures that one individual cannot have access to the recording of information and processing of transaction.

d) Handling errors; this ensures that errors are checked at any stage with transaction occurred with corrections also made

warby parker, a recent entrant into the highly competitive eyeglasses market, has rapidly gained market share by employing customer-centric marketing and a business model that allows customers to try on their frames at home before deciding. warby parker has gained a competitive advantage from

Answers

According to the information, Warby Parker has gained a competitive advantage due to its ability to survive disruptive innovations, which correspond to technological innovations in products and business model.

Warby Parker's business model is focused on customer-centric marketing, relationship marketing, and benefiting customers from trying out their frames at home before deciding to buy.

Therefore, it can be said that the company has developed a way to solve the problem of the consumer's purchase decision through innovation in granting the possibility of taking the frames home to make a better choice.

This innovation ensures greater reliability between consumers and companies, generates greater convenience for consumers, greater value and loyalty, which increases their competitive advantage.

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Each of the following financial products will help you build a credit
history EXCEPT
O Secured credit card
O Debit card
O Auto loan
O Credit card

Answers

The option B, Debit card is true as it does not help in building a credit

history.

What is a debit card?

A debit card is a payment card that can be used in place of cash to make purchases. It deducts money directly from a consumer's checking account when it is used.

Debit cards allow you to spend money by drawing on funds you have deposited at the bank. Credit cards allow you to borrow money from the card issuer up to a particular limit.

Thus, option B debit card is true because to build a credit history it is necessary to borrow from a bank.

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nursing is a humanitarian service give reason​

Answers

Answer: Humanitarian nursing is nursing without limits. It involves everything Western nursing does and more, as nurses put their skills to use in places like conflict zones, refugee camps, or places where healthcare would otherwise be non-existent.

What is added to the price of goods and services at the time of purchase?​

Answers

Answer:

VAT

Value Added Tax

______________'_''

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