A local radio commercial costs $600 and reaches an estimated 10,250 listeners. A local cable commercial costs $1000 and reaches an estimated 18,500 viewers. Which medium provides the lowest CPM?
a. The radio commercial
b. The cable commercial
c. The radio and cable commercials have the same CPM
d. The CPM cannot be calculated given the limited information provided
e. None of the above
Answers
Answer:
b. The cable commercial
Explanation:
CPM or cost per mille is a measure used in advertising to determine how effectively a promotional message is getting to its audience. It is the cost of getting an advert in front of 1,000 people.
In this scenario when we calculate CPM for the radio station
$600 = 10,250 listeners
x= 1,000 listeners
Cross multiply
x= (600 * 1,000) ÷ 10,250 = $58.54
For the local cable commercial
$1000 = 18,500 viewers
y = 1,000 viewers
Cross multiply
y= (1,000 * 1,000) ÷ 18,500= $54.05
Related Questions
the management team at electronics galaxy is evaluating whether or not to have sales staff wear uniforms on the showroom floor. what should they consider about wearing uniforms?
A. how staff are dressed doesn't usually have much of an impact on customers
b. Uniforms can help customers identify members of the sales staff
c. team morales usually suffers when uniforms are put in place
d. Uniforms can take away from each employees individual personality
Answers
Answer:
b. Uniforms can help customers identify members of the sales staff
Explanation:
When evaluating whether or not to have sales staff wear uniforms on the showroom floor. What the electronics galaxy should consider about wearing uniforms is that "Uniforms can help customers identify members of the sales staff."
As customers come in to buy their products, they can quickly know the sales staff, and approach them to describe the type of. the product they came for and eventually buy the product if satisfied.
John worked 43 hours last week. His hourly rate is $9.00. He has the following deductions taken from his pay: Social Security tax at the rate of 6.2 percent, Medicare tax at the rate of 1.45 percent, health insurance premiums of $15.00, and 401(k) contributions of 5 percent of gross pay. John also has federal income tax withheld at the rate of 10 percent. Federal taxes do not apply to the 401(k) contribution. John’s net pay for last week was $
Answers
John's net pay for last week was $286.28
Data and Calculations:Number of hours worked = 43 hours
Hourly pay rate = $9.00
Gross earnings = $387 ($9 x 43)
Deductions:
Social Security Tax = $23.99 ($387 x 6.2%)
Medicate Tax = $5.61 ($387 x 1.45%)
Health insurance premiums = $15
401(k) Contributions = $19.35 ($387 x 5%)
Federal withholding tax = $36.77 ($387 - $19.35) x 10%)
Total deductions = $100.72
Thus, John's net pay for last week was $286.28 ($387 - $100.72).
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I need the answer please help
Answers
As given that the taxable state income for the year is $70,000, the applicable tax rate is 5.5%, thus, the tax payable is $3,850.
What does a progressive tax means?A progressive tax is one in which the tax rate rises in proportion to the taxable amount. The term progressive refers to the manner in which the tax rate rises from low to high, resulting in a taxpayer's average tax rate being less than the person's marginal tax rate. The term can refer to either individual taxes or an entire tax system.
We are given that the taxable state income for the year is $70,000. Note that for this salary range, the tax rate of 5.5% is applicable.
Tax payable is computed as:
= $70,000 * 5.5%
= $3,850
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Dwight Donovan, the president of Fanning Enterprises, is considering two investment opportunities. Because of limited resources, he will be able to invest in only one of them. Project A is to purchase a machine that will enable factory automation; the machine is expected to have a useful life of four years and no salvage value. Project B supports a training program that will improve the skills of employees operating the current equipment. Initial cash expenditures for Project A are $108,000 and for Project B are $48,000. The annual expected cash inflows are $51,270 for Project A and $20,675 for Project B. Both investments are expected to provide cash flow benefits for the next three years. Fanning Enterprises’ desired rate of return is 6 percent. (PV of $1 and PVA of $1) Use appropriate factor(s) from the tables provided.)
A. Compute the net present value of each project. Which project should be adopted based on the net present value approach?
B. Compute the approx. internal rate of return of each project. Which one should be adopted based on the internal rate of return approach?
Answers
The net present value of Project A is $29,045.32, and net present value of project B is $22,264.52. The project that should be adopted based on the net present value is project A.
What is net present value?Net present value is the present value of after-tax cash flows from an investment less the amount invested.
a. The net present value of Project A:
= Present value of cash inflows - Initial expenditure
= (51,270 x present value interest factor, 6%, 3 years) - 108,000
= 51,270 x 2.673012 - 108,000
= $29,045.32
The net present value of Project B:
= 20,675 × 2.673012 - 33,000
= $22,264.52
b. Calculation of Internal Rate of Return:-
The IRR has been calculated using the financial calculator.
The IRR of Project A is 16% and that of Project B is 14%.
IRR of project A is more than Project B, which means Project A's return is more than project B. As per IRR Approach Project A is better than Project B.
Therefore, as per IRR and net present value approach Project A should be selected.
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Sales made on account are recorded as ____ to the sales account.
A)orders
B)debits
C)payments
D)credits
Answers
Answer:
I have a strong feeling it has to be credit
QUESTION 4 of 10: True or False: Secondary data is usually more expensive than collecting primary data. a) True b) False
Answers
Answer:
False, the secondary data is usally to support the primary.
Explanation:
Secondary data is usually more expensive than collecting primary data. The statement is False. Thus the correct option is B.
What is Primary data?The term "primary data" refers to information created by the researcher themselves, such as results of the survey, group interviews, and experimental results created specifically to help recognize and address the current study issue.
In order to maintain organizational records, huge government institutions, healthcare facilities, etc. generate existing data known as "secondary data." After then, the data is extracted from a wider range of file systems.
Primary data is usually more expensive than collecting secondary data as it is collected firsthand which requires time and effort for performing the particular process.
Therefore, the statement is false.
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Does a depression always follow a recession?
Yes, the trough is always considered a depression.
No, a depression is indicated when the recession is exceptionally long.
Yes, for recovery to occur, the trough must be reached.
No, the economy could decline quickly and bypass recession.
Answers
Answer: No, a depression is indicated when the recession is exceptionally long.
Explanation:
Explain I don’t know js copied
What is the role of the Federal Trade Commission?
Answers
Explanation:
The fredeal trade commission protests consumers by stopping unfair, deceptive and fraudulent practices in the marketplace. We conduct investigation, sue companies, develop rules to ensure a vibrant marketplace, and educated consumers and businesses about their rights and responsibilities.What is the trial balance used?
a. It is a financial statment.
b. It doesn't contribute to the accounting cycle.
c. It records balance of a balance sheet.
d. It records balance of accounts.
Answers
Answer:
c
Explanation:
Ethical analysis precedes law when it is the basis for creation of a law.
Select one:
O True
© False
Answers
Answer:
True
hope this helps you
ECONOMICS
Data collected from the economy of Cardtown reveals that a 16% increase in income leads to the following changes:
• A 12% increase in the quantity of flops demanded
• A 14% decrease in the quantity of clubs demanded
• A 28% increase in the quantity of houses demanded
Compute the income elasticity of demand for each good and use the dropdown menus to complete the first column in the following table. Then, based on its income elasticity, indicate whether each good is a normal good or an inferior good. (Hint: Be careful to keep track of the direction of change. The sign of the income elasticity of demand can be positive or negative, and the sign confers important information.)
Answers
The demand elasticity is recognise the value which measures the change in the quantity requested whenever the income changes inside a given percentage. Its formula is em = change in percent in M by Q/percent, and the further calculation can be defined as follows:
\(\to em (flops) = \frac{+12\% }{+16\%} = +0.75\) Because em is +, flops are a regular good.
\(\to em (clubs) = \frac{-14\%}{+16\%} = -0.875\ \ or \ -0.88\) Because em is -, clubs are good less.
\(\to em (aces) = \frac{+28\%}{+16\%} = +1.75\) Aces are a normal good since em is +.
The elasticity of luxury goods exceeds that and that's why ACES are luxury goods.
Therefore, the final answer is "Hence".
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michael is hungry and decides to eat a burger at mcdonald's, burger king, or wendy's. this demonstrates a(n) ____ market.
Answers
Michael is hungry and decides to eat a burger at mcdonald's, burger king, or consumers. this demonstrates a product market.
The market most likely purchasers for its goods or services. For instance, the target market and audience for a children's toy may be boys aged 9 to 11 and the parents of those boys.
It can also be described as the group of consumers who are most likely to be affected by marketing initiatives. The buyer persona is separate from the target market. Thus, developing ties with consumers, raising brand recognition, creating products, advertising them, and even bribing grocery stores for prominent shelf placement are all instances of food marketing.
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Beverly Mills has decided to lease a hybrid car to save on gasoline expenses and to do her part to help keep the environment clean. The car she selected is available from only one dealer in the local area, but that dealer has several leasing options to accom-modate a variety of driving patterns. All the leases are for 3 years and require no money at the time of signing the lease. The first option has a monthly cost of $330, a total mileage allowance of 36,000 miles (an average of 12,000 miles per year), and a cost of $0.35 per mile for any miles over 36,000. The following table summarizes each of the three lease
options:
(See photos below)
Answers
Beverly Mills has three leasing options to choose from. Each of these options differs in terms of the monthly cost, the total mileage allowance, and the cost for any miles over the set mileage allowance. Depending on her driving patterns, Beverly Mills can select the option that suits her the best.
Beverly Mills decided to lease a hybrid car to save on gasoline expenses and to do her part to help keep the environment clean. The car she selected is available from only one dealer in the local area, but that dealer has several leasing options to accommodate a variety of driving patterns.All the leases are for 3 years and require no money at the time of signing the lease.
The three lease options available to Beverly Mills are as follows:
Option 1:Monthly cost: $330Total mileage allowance: 36,000 miles (an average of 12,000 miles per year)Cost for any miles over 36,000: $0.35 per mile
Option 2:Monthly cost: $460Total mileage allowance: 45,000 miles (an average of 15,000 miles per year)Cost for any miles over 45,000: $0.45 per mile
Option 3:Monthly cost: $540Total mileage allowance: 60,000 miles (an average of 20,000 miles per year)Cost for any miles over 60,000: $0.55 per mile
Therefore, Beverly Mills has three leasing options to choose from. Each of these options differs in terms of the monthly cost, the total mileage allowance, and the cost for any miles over the set mileage allowance. Depending on her driving patterns, Beverly Mills can select the option that suits her the best.
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What is an incentive
Answers
Answer:
An incentive is something that motivates or encourages a person to take a specific action. Incentives can be positive, such as a reward or a benefit, or negative, such as a punishment or a cost. Incentives can be used to influence behavior and decision-making, and they are often used in economic and business contexts to motivate employees, consumers, or other stakeholders. Incentives can take many forms, including financial rewards, recognition, privileges, or other benefits.
TRUE/FALSE. designating a third party as a beneficiary in a contract does not indicate whether the beneficiary is intended or incidental.
Answers
False. Designating a third party as a beneficiary in a contract typically indicates that the beneficiary is intended. If a contract does not explicitly state that the beneficiary is incidental, then it is likely intended.
What is third party?Third party refers to an individual or organization that is not directly involved in a particular transaction or activity, but has some involvement or interest in it. It is commonly used in reference to legal and business activities, such as contracts, settlements, and transactions. It can also be used to describe a person or organization that provides goods or services to two other parties. For example, a third-party logistics provider is a company that provides warehousing and transportation services to two other businesses. In politics, a third party is any party other than the two major parties in a two-party system. Third-party candidates are often included in political elections to provide more choice to voters, although they rarely succeed in winning electoral office.
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fill in the blank. if us trade deficit with japan decreased (and everything else remains constant), then the us dollar is most likely to___against the japanese yen
Answers
The answer is Rise, if U.S. trade deficit with Japan decreased (and everything else remains constant), then the us dollar is most likely to Rise against the Japanese yen.
Why is commerce vital and what does it entail?Trade acts as a growth engine by generating jobs, lowering poverty rates, and expanding economic opportunities. The World Bank Group supports its client nations by assisting them in expanding their involvement in the global economy and enhancing their access to rich country markets.
What are a transaction and an example?Consider Liam and Henry to be the two individuals. Liam needs food, whereas Henry has food but needs wool, and vice versa. In order to make sure that Liam receives food and Henry receives wool, which will satisfy both of them, Liam and Henry will trade food and wool. One excellent illustration of trading is this.
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If a nation's economy is based primarily on businesses that produce goods rather than services, what would you expect to be true about the goods you buy?
A. Imported goods may cost less than domestic goods.
B. Domestic goods may not have the same quality as imported goods.
C. Imported goods may cost more than domestic goods.
D. Domestic goods may be less expensive in foreign markets.
Answers
You expect to be true about goods you buy is imported goods may cost more than the domestic goods.
What are imported goods?Imported goods are products and services that are brought into a country from another country for the purpose of trade or consumption. These goods can include raw materials, finished goods, machinery, technology, and even skilled labor. The importation of goods is a critical aspect of international trade, as it enables countries to access products and services that may not be available locally or that may be available at a lower cost. In addition, imported goods often provide consumers with greater choice and variety, which can help to stimulate demand and competition in local markets. However, the importation of goods can also have negative effects on local industries and jobs, as imported goods may be cheaper and more competitive than locally-produced goods.
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What is exporting?
..........
Answers
Answer:
business owners or even countries who sell thier goods to others
Exporting is defined as the sale of products and services in foreign countries that are sourced or made in the home country. Importing is the flipside of exporting. Importing refers to buying goods and services from foreign sources and bringing them back into the home country.
What is an example of exporting?Export is defined as moving products to another country for the purpose of trade or sale. An example of export is Ecuador shipping bananas to other countries for sale.
Type of exportDirect Export.Indirect Export.Merchant Export.Deemed Export.Penultimate sale.Learn more about exporting here https://brainly.com/question/24473707
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Which of these production practices promotes sustainable development?
A. Bidding for government contracts
B. The use of renewable resources
C. Offshoring production
D. An assembly line
SUOMI
Answers
The production practice that will promote sustainable development is The use of renewable resources.
What is meant by the term renewable resources?Renewable resources are resources that have natural occurrence and overtime they can be replenished.
A major example of renewable resources coal, solar energy.
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describe the role apple, netflix, and walmart have in the global economy
Answers
Apple, Netflix, and Walmart have vastly different roles in the global economy, but they all have one thing in common: they have disrupted traditional business models and changed the way people consume products and services. These companies have become leaders in their respective industries and will continue to shape the global economy in the years to come.
Apple is an American multinational technology company that designs, manufactures, and markets a wide range of consumer electronics, computer software, and online services. The company's innovative products and services have transformed the global technology landscape, with its flagship iPhone and iPad devices becoming ubiquitous worldwide. Apple's market capitalization has exceeded $2 trillion, making it one of the most valuable companies in the world.Netflix, on the other hand, is a streaming entertainment service that has revolutionized the way people consume TV shows, movies, and other forms of digital content. With a global subscriber base of over 200 million people, Netflix has become a cultural phenomenon that has disrupted traditional cable TV and movie theater models. Its ability to produce original content and provide personalized viewing experiences has made it a powerful force in the entertainment industry.Walmart, the largest retailer in the world, plays a significant role in the global economy by providing essential goods and services to millions of people every day. The company has a presence in over 25 countries and employs over 2.3 million people worldwide. Walmart's supply chain and logistics operations are among the most sophisticated and efficient in the world, allowing it to deliver products at lower prices than many of its competitors. The company's sheer size and reach have made it a vital player in the global retail market, driving down prices and increasing competition.For more such questions on global economy
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A city block has several different clothing stores that offer a variety of options
to shoppers. What kind of market structure most closely describes this
situation?
A. Monopoly
B. Oligopoly
C. Monopolistic competition
D. Pure competition
Answers
Answer:
C. Monopolistic competition
Explanation:
Monopolistic competition describes a type of market structure with many firms competing, but each sells a slightly different product. In this case, there are several stores offering a variety of products to customers. This implies competition among sellers and differentiated products. Other features that identify a monopolistic competition include
A large number of buyers and sellers:There are no restrictions to entry and exit of Firms:sellers have differentiated Products Each firm can set its price.Answer:
Monopolistic competition
Explanation:
ape.x
The results of inspection of DNA samples taken over the past 10 days are given below. Sample size is 100.
Answers
The upper and lower 3 - sigma chart limits would be 18.32 and 0 respectively.
How to find the upper and lower chart limits ?The 3-sigma control chart is a type of control chart that uses a mean line and control limits that are three standard deviations above and below the mean.
The mean is :
= (7 + 9 + 9 + 11 + 7 + 8 + 1 + 10 + 13 + 2) / 10 = 77 / 10
= 7.7
The standard deviation (σ ) is :
= √ ([0.49 + 1.69 + 1.69 + 10.89 + 0.49 + 0.09 + 44.89 + 5.29 + 28.09 + 32.49] / 10)
= √([125.1] / 10)
= √[12.51]
= 3.54
Upper control limit (UCL) = mean + 3σ = 7.7 + 3 * 3.54
= 18.32
Lower control limit (LCL) = mean - 3σ = 7.7 - 3 * 3.54
= -2.92
The lower control limit cannot be negative because we cannot have a negative number of defective items. So, in practice, set the lower control limit at zero.
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How does competition affect businesses in a positive way?
Answers
Competition in business can affect businesses in a positive way. Competition is the rivalry that exists between businesses that provide the same products or services to the same target market. It can be a positive force that spurs businesses to improve their services and products and to come up with innovative ideas.
Here are some of the positive effects that competition can have on businesses:
Increased innovation: The competition encourages businesses to come up with new and innovative products or services to attract more customers. For example, the rivalry between Apple and Samsung has resulted in the development of better smartphones with more advanced features. As a result, consumers get access to the latest technology.
Improved quality: Competition can motivate businesses to produce high-quality products or services to meet the needs of their customers. If one company raises the bar by providing superior quality, other companies are forced to follow suit to keep up. This benefits consumers as they get access to high-quality products and services.
Lower prices: When businesses compete, they are forced to lower their prices to attract more customers. This benefits consumers who can purchase products and services at a lower price.
Increased customer service: Competition can result in businesses improving their customer service to retain their customers and attract new ones. Businesses that provide excellent customer service can gain a competitive advantage over their rivals. As a result, customers receive better service, which enhances their overall experience.
Increased efficiency: Competition can encourage businesses to streamline their operations to improve efficiency and reduce costs. This, in turn, can result in increased profits, which can be passed on to customers in the form of lower prices.
In conclusion, competition in business can have many positive effects. It can lead to increased innovation, improved quality, lower prices, increased customer service, and increased efficiency.
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A local dairy that produces organic milk, yogurt, butter, and ice cream has asked you to provide a tool for its managers to promote operating excellence in performing value chain activities. Which tools and methods would you NOT recommend to the owners of the local dairy
Answers
Total quality management is known as a philosophy of managing a set of business practices. The option that is not a tools and methods I would not recommend to the owners is to Adopt standard industry techniques.
Total quality management is based on constant improvement in all phases of operations, 100% accuracy in performing tasks, involvement and empowerment of employees at all levels etc.Industry standards often help the adoption of new technologies. These standards are said to be specific how-to-do-it documents based on past technology and techniques and it is not advisable to be used by the local dairy farmer.
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QUESTION 1 Explain to the owners of Miss K the concepts of the product line depth and product line breadth using practical examples relating to the 40Foods Distributors case study (2 marks will be awarded for the theoretical discussion and 2 marks for the practical examples relating to the case study
Answers
The concepts of the product line depth and product line breadth using practical examples relating to the 40Foods Distributors.
The product line refers to the number of products that a company offers within a particular product line
The product line depth and product line breadth are two important concepts in product management.
In the case of 40Foods Distributors, product line depth can be in the variety of products offered within each product line.
In the 40 Foods distributors, the product lines for dairy, bakery, meat, frozen foods, and other grocery items.
Therefore, the product line depth and product line breadth are two important concepts in product management.
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Explain the effect of a lack or shortage of entrepreneurs on the Economy
Answers
Explanation:
Lack of entrepreneurs will lead to lower jobs, innovative products and a decline in economy. By developing new technology, goods, and services, entrepreneurs help to fuel the economic growth. ... Thus, a shortage in entrepreneurs will not cater to these advantages and the economy will suffer.
Richard Palm is the accounting clerk of Olive Limited. He uses the source documents such as purchase
orders, sales invoices and suppliers’ invoices to prepare journal vouchers for general ledger entries.
Each day he posts the journal vouchers to the general ledger and the related subsidiary ledgers. At the
end of each month, he reconciles the subsidiary accounts to their control accounts in the general
ledger to ensure they balance.
Discuss the internal control weaknesses and risks associated with the above process
Answers
Answer:
Internal control weaknesses and risks associated are as follows:
No proper segregation of duties - the accounting clerk is the who prepares the journal voucher and records the transactions in the system. He is also the one who performs monthly reconciliation. With no proper segregation of duties, there is an increased risk of material misstatements due to error or fraud not being detected and corrected. Assets will also be susceptible to theft or misappropriation due to a lack of segregation of duties.
No review is being performed by the clerk before recording the transaction - before recording, the accounting clerk should have matched and reviewed the details per invoice to its supporting documents. With no proper review, there is increased risk that balances in the financial statements are not recorded at correct amounts e.g., liabilities recorded are not valid due to undelivered inventories, assets are overstated due to no actual goods received yet, etc. There's also a risk that transactions are not recorded at the correct accounting period since the clerk does not review the details in the source document.
No review is being performed on the work performed by the clerk - since no oversight or review is being performed, there is an increased risk that the clerk will record fictitious transactions e.g., fictitious sales, fictitious cash disbursement, etc that may result to material misstatements in the financial statements.
The following are the risks associated with the above process;
There is a lot of burden placed on one individual (Richard Palm).
There is no work distribution- Richard does the entire job from dealing with purchasing orders, sales invoices and suppliers' invoices.
The process is prone to fraud and errors as Richard has to manage too much work on his own. In the process of reconciling of the subsidiary accounts to the control accounts he may lose some of the data.
There is also data confidentiality risk- organizations' data should be handled with confidentiality and information should remain private.
Where can you find an image database of free and simple graphics in many
slide presentation programs?
A. Users of slide software do not have access to simple and free
graphics.
B. The new slide button
C. Clip art
D. The View tab on your toolbar
Answers
The clip art is an image database of free and simple graphics in many
slide presentation programs. Thus, Option C. is correct.
A collection of images, drawings, and animations called "clip art" is available for use in slide shows. The built-in clip art gallery of multiple slide presentation programs contains simple and free images. Free and straightforward clip art can be found in many web collections. Icons8, Freepik, and Vecteezy are a few well-known libraries.
The alternate choices are incorrect. The View tab on the toolbar is used to manage how the slides are displayed, and users of slide software do have access to basic and free graphics. The new slide button is used to develop new slides.
Hence, the correct option is option C.
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15 points and brainliest!!! Please help... Suzanne is an archaeologist working on the uncovered site of an old
Viking community. What kind of education would Suzanne have
needed to work on this site?
an associate degree in mathematics
an apprenticeship with a blacksmith
a master's degree in anthropology
an internship with a local construction firm
Answers
Answer:
A Master's Degree In Anthropology
Frozen Gold is a fast-growing chain of ice cream shops. It has acquired an edge over its competitors through its ability to provide a wide array of unique flavors and a hip atmosphere in stores. This advantage of Frozen Gold best exemplifies a:_________.
A. markup.
B. resource flow.
C. capital gain.
D. core competency.
Answers
B.
Customers will have a variety of flavors to choose from
This advantage of Frozen Gold best exemplifies a core competency. Thus the correct option is D.
What is a core competency?Core competencies refer to unique abilities, skills, or characteristics which an organization carries in order to differentiate their goods from the competition and achieve a market advantage with the help of this.
This core competency can be anything like the process of manufacturing, promotion, advertising, product design, product features and so on which helps to identify the product.
In the given case, the core competency of ice cream shop is that they provide a wide array of flavors which is unique in nature as well as the atmosphere in their stores is also attractive which reflects their services to the customers.
Therefore, option D is appropriate.
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