1. Explain Nelson's theory of advertising. Now explain the theoretical criticisms of Nelson's theory. Which of these views of advertising seems to be supported more by empirical evidence? 2. In 1964 the United States banned television advertising of cigarettes. Is it possible tha the television advertising ban increased the cigarette industry's profits? Explain.
Answers
1. Nelson's theory of advertising suggests that advertising serves two main purposes: informative and persuasive. The informative function of advertising provides consumers with information about products and services, while the persuasive function of advertising attempts to influence consumers' attitudes and behaviors towards those products and services. Nelson believed that advertising is most effective when it is tailored to the specific needs and preferences of the target audience.
The theoretical criticisms of Nelson's theory focus on several areas. One criticism is that advertising is not always informative and may instead use emotional appeals to persuade consumers to buy a product. Another criticism is that advertising may create false needs and wants in consumers, leading to unnecessary consumption and waste. Additionally, some critics argue that advertising perpetuates societal values and norms that are harmful, such as gender stereotypes and unrealistic beauty standards.
Empirical evidence suggests that both the informative and persuasive functions of advertising are supported by research. Studies have shown that advertising can increase consumer awareness and knowledge about products and services, as well as influence their attitudes and behaviors towards those products and services. However, the extent to which advertising is effective in changing consumer behavior varies depending on factors such as the product category, target audience, and the specific content and messaging of the advertising.
2. It is possible that the television advertising ban increased the cigarette industry's profits. While the ban may have reduced the number of people who started smoking, it also removed advertising restrictions on other forms of tobacco marketing such as print and outdoor advertising. This may have led to a shift in advertising strategies and increased competition between tobacco companies, ultimately resulting in increased profits. Additionally, the ban may have contributed to a stigma surrounding smoking, which may have increased the appeal of smoking to certain consumers. However, the overall impact of the ban on the cigarette industry's profits is difficult to determine and may be influenced by a variety of factors.
Related Questions
The two dollar store has a cost of equity of 10.7 percent, the ytm on the company's bonds is 5.3 percent, and the tax rate is 21 percent. if the company's debt-equity ratio is .42, what is the weighted average cost of capital?
Answers
Answer:
First, we need to calculate the cost of debt:
Cost of debt = YTM on bonds * (1 - Tax rate)
Cost of debt = 5.3% * (1 - 0.21)
Cost of debt = 4.187%
Next, we can calculate the cost of equity using the capital asset pricing model (CAPM):
Cost of equity = Risk-free rate + Beta * (Market risk premium)
Assume the risk-free rate is 2.5%, the beta is 1.2, and the market risk premium is 7% (historical average).
Cost of equity = 2.5% + 1.2 * 7%
Cost of equity = 10.9%
Now, we can use the debt-equity ratio and the cost of debt and equity to calculate the weighted average cost of capital (WACC):
WACC = (Equity / Total capital) * Cost of equity + (Debt / Total capital) * Cost of debt * (1 - Tax rate)
Assume the total capital is $100, with $42 of debt and $58 of equity.
WACC = (58/100) * 10.9% + (42/100) * 4.187% * (1 - 0.21)
WACC = 6.305% + 2.274%
WACC = 8.579%
Therefore, the weighted average cost of capital for the Two Dollar Store is 8.579%.
As the CEO of your company, you can use only the planning and controlling functions to reach your organizational goals.
Select one:
O True
O False
Answers
Answer: False
Explanation:
CEOs are top management and top management use all five functions of management to ensure that the company reaches its goals and objectives.
The CEO has to use planning to to decide what long term strategies the company will use to achieve its goals. They have to use controlling to evaluate and improve the methods the company is taking to achieve its long term goals.
They also have to use staffing to hire the best top level and middle level talents that can push the company forward. As management they have to use leading to get the employees inspired to move the company forward and finally they will use organizing to put the various processes in the company together to ensure that the company's goals are met.
Yong teaches students with learning disabilities and physical disabilities. Barb teaches computer programming to high school students. Maya works in a private school teaching math to seventh-grade students. Destiny works in a college teaching English to adult students. Tanner helps an elementary school teacher and works under the guidance of that teacher.
Answers
2. Career and technical education teacher
3. Middle school teacher
4. Post secondary teacher
5. Teacher assistant
Answer:
1. Special education teacher
2. Career and technical education teacher
3. Middle school teacher
4. Post secondary teacher
5. Teacher assistant
Explanation:
Perry Enterprises is considering a number of investment possibilities. Specifically, each investment under consideration will draw on the capital account during each of its first three years, but in the long run, each is predicted to achieve a positive net present value (NPV). Listed here are the investment alternatives, their net present values, and their capital requirements, and all figures are in thousands of dollars. In addition, the amount of capital available to the investments in each of the next three years is predicted to be $9. 5 million, $7. 5 million, and $8. 8 million, respectively. A. Assuming that any combination of the investments is permitted, which ones should Perry make to maximize NPV?b. What is the optimal NPV in the combination chosen in part (a)?c. Suppose that the expansion investments are mutually exclusive and only one of them can be made. How does this alter the solution in part (a)?d. Suppose that the test market cannot be carried out unless the advertising campaign is also adopted. How does this contingency alter the solution in (a)?
Answers
To determine the optimal investment strategy for Perry Enterprises, we need to compare the net present values (NPVs) of each investment alternative and consider the available capital in each year.
Given the available capital for each of the next three years:
Year 1: $9.5 million
Year 2: $7.5 million
Year 3: $8.8 million
Now let's analyze each part of the question:
a. Assuming any combination of the investments is permitted, we need to choose investments that maximize the NPV. To do this, we compare the NPVs of each investment alternative with the capital requirements in each year to ensure that the investments are feasible.
b. To determine the optimal NPV in the chosen combination, we sum the NPVs of the selected investments.
c. If the expansion investments are mutually exclusive, and only one can be made, we need to compare the NPVs of the investments and choose the one with the highest NPV. In this case, the solution in part (a) will change, as we can only select one investment.
d. If the test market cannot be carried out unless the advertising campaign is also adopted, we need to consider this contingency. We would need to choose both the test market and the advertising campaign as a combined investment if either one is selected. This alters the solution in part (a) as the two investments become a single entity.
To provide a specific solution and optimal NPV, we would need information on the investment alternatives, their NPVs, and capital requirements. Without this information, it is not possible to determine the exact investments and their respective NPVs. Please provide the specific data, and I will be able to assist you further in determining the optimal investment strategy and NPV.
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Mary is a stay-at-home mother whose husband died. She has two small
children to care for, and her husband was the primary wage earner for their
family. What Social Security benefits would care for Mary and her children?
A) retirement benefits
B) disability benefits
C) survivor’s benefits
D) worker’s compensation
Answers
Answer:
The answer that I think would be correct is option C (survivors benefits)
Explanation:
Retirement benefits definition: a form of social insurance payment made by the US Social Security (for age 62 and older) considering that Mary has two small kids, she probably isn't that old.
Disability benefits: in order to be eligible, you have to be unable to do regular or customary work for at least right days. Considering the fact that Mary is a stay at home mother then she wouldn't be employed.
Survivors benefit: this allows a retiree to ensure after death, a continuous lifetime annuity for their dependents.
Workers compensation: provision of benefits to employees who suffered work related injuries. Mary's husband most likely didn't die in the work place.
The basic cause of deadweight losses from the existence of common resources and externalities is.
Answers
Deadweight losses are generally caused by an inefficient distribution of resources, which is brought about by a variety of interventions, including price floors, ceilings, monopolies, and levies.
What is minimal deadweight loss?The cost of market inefficiency, which happens when supply and demand are out of balance, is known as a deadweight loss.Deadweight loss, a term primarily used in economics, refers to any deficit brought on by an ineffective resource allocation.Deadweight losses may result from price floors, such as minimum wage and living wage laws, price ceilings like price controls and rent controls, and taxation.The distribution of resources within a society may become ineffective with less trade.When supply and demand are out of equilibrium, a deadweight loss arises, which impairs the efficiency of the market. When items on the market are either overvalued or undervalued, market inefficiency results.Hence ,deadweight losses are generally caused by an inefficient distribution of resources, which is brought about by a variety of interventions, including price floors, ceilings, monopolies, and levies.
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Assignment Questions
1. Describe the attitude you have toward technology. Describe at least two ways in which
technology has affected your life. (2-4 sentences. 1.0 points)
Answers
Answer:
I see technology as an essential part of life nowadays. Importance of technology has drastically increased in past 5 years.
For me technology is now a basic need as i obtain the latest updates on my phone rather than a newspaper.
The study i do for my subjects is done on my phone as well on a soft copy document.
Explanation:
Are the speaker's dark apprehension justifiable in the parrot in the cage?
Answers
The speaker of the poem is the parrot withinside the cage is the parrot. The essential purpose why he calls himself two times the born child is: That he has a visible very one of a kind life.
Who is a Speaker?This refers to someone who's speaking or narrating the activities in a tale or can also discuss with someone who's soliloquizing.
With this in thought and from the entire text, we will see that the speaker withinside the poem is the parrot himself as he talks approximately the one of a kind lives he has lived, each withinside the wooded area and in cages.
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A company’s perpetual preferred stock has a par value of $15 million and pays a dividend rate of 7.5% per year. The company’s tax rate is 42%. If the preferred stock’s market value is $14.1 million, what is the company’s annual cost of preferred stock financing? Question 2 options: 1) 7.98% 2) 8.25% 3) 6.89% 4) 7.64% 5) 7.23%
Answers
Answer:
1) 7.98%
Explanation:
The solution to the company’s annual cost of preferred stock financing is shown below:-
The Annual cost of preferred stock financing = Preferred stock par value × Dividend rate per year ÷ Market value
= $15 million × (0.075) ÷ $14.1 million
= 7.98%
Therefore for computing the Annual cost of preferred stock financing we simply applied the above formula.
reporting an amount on a financial statement as a percentage of another item on the same financial statement.
Answers
The correct option is (A) Vertical analysis.
A frequent technique for financial statement examination is called vertical analysis, which displays each line item on a statement as a percentage of a base figure within the statement.
Which division of accounting is responsible for information reporting to external users?
Financial accounting is the branch of accounting that focuses on providing data to users outside the company. False 6. When a company has two distinct sources of income, each type of income should have its own income statement.
On a financial statement, what does a figure in parenthesis mean?
A financial statement's parenthesized amount denotes an estimate. true, Managerial accounting is the branch of accounting with an emphasis on internal users of information reporting.
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Complete question:
Expressing each financial statement item as a percentage of another amount on that statement is known as:
A. Vertical analysis
B. Horizontal analysis
C. Ratio analysis
D. Risk analysis
what you mean by off season vegetables
Answers
Answer:
Production of fresh vegetables after or before their normal season is known as off season vegetables
Answer:
Vegetables grown in a season they are not fresh in, is called off season vegetables
How much does a plumber charge to replace a toilet?.
Answers
The process of resolving conflicts between a customer and a business with the use of a third party whose recommendations are nonbinding is
Answers
Answer: Mediation
This is a structured, interactive process where an impartial third party assists disputing parties in resolving conflict through the use of specialized communication and negotiation techniques.
Why is there a relationship between rate of return and risk?
Answers
Simply put, risk and required return are directly related by the simple fact that as risk increases, so does required return. As risk decreases, the required return decreases.
Actual return: Actual ROI reflects past financial performance and calculates the company's actual his ROI.
Required yield: The required rate of return reflects the level of risk involved in investing in a particular company.
Business valuation theory states that the required return is equal to the perceived risk of the investment. In other words, the rate of return required to attract investors over another investment opportunity in the current market. Effectively, as risk increases, so does the required return, which in turn reduces the value of the company in question (and vice versa).
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revenue $ 4,100$ 120,500employee salaries and wages$ 41,500$ 1,000$ 71,200travel expenses $ 500$ 14,800other expenses$ 38,900 $ 38,400 when the company prepared its planning budget at the beginning of august, it assumed that 31 customers would have been served. however, 29 customers were actually served during august. the spending variance for total expenses for august would have been closest to:multiple choice
Answers
The spending variance for total expenses for August is approximately -$121,387.10. The option closest to the answer 120,500employee.
Actual total expenses for August are:
$120,500 + $1,000 + $14,800 + $38,400 = $174,700
Budgeted total expenses for August, based on serving 31 customers, are:
$41,500 + $1,000 + $71,200 + $500 + $38,900 = $153,100
The difference between the actual and budgeted total expenses is:
$174,700 - $153,100 = $21,600
Since the actual number of customers served during August was less than the budgeted amount, we would expect the total expenses to be lower than budgeted. Therefore, the spending variance for total expenses would be negative.
The spending variance for total expenses for August is:
$21,600 (actual total expenses) - ($153,100 budgeted total expenses / 31 budgeted customers * 29 actual customers) = $21,600 - $142,987.10 = -$121,387.10
Therefore, the spending variance for total expenses for August is approximately -$121,387.10.The option closest to the answer 120,500employee.
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Note - Full question is not available
How do I consolidate a balance of two companies, where Company A has 25% of Company B and a controlling interest?
Answers
Answer:
Acquisition method
Explanation:
Which situations offer examples of Banking and Related Services workers? Check all that apply.
Anna analyzes loan applicants to decide whether to give them loans.
Aaron helps customers put money into and remove money from their accounts.
Jared researches the credit history of people applying for credit.
Tamara reviews the finances of a business to determine whether it is profitable.
Raquel helps individuals and companies prepare their tax forms.
Troy helps a family create a budget to save more money.
Answers
Anna provides loan applicants to decide to give them loans, put money into and remove money from their accounts and Jared researches the credit history, hence options A, B and C are correct.
What are Banking and Related Services workers?The five most significant banking services include checking and savings accounts, loan and mortgage services, wealth management, issuing credit and debit cards, and overdraft services.
An individual who works for a bank and assists customers with standard financial transactions is known as a bank teller or bank clerk.
They do daily tasks that include processing withdrawals, making deposits, and giving customers of bank money orders or cashier's checks.
Therefore, these services also comprise analysis loan applicants with basic features and a device for utilizing the account (such as a debit card and online banking ID), hence options A, B, and C are correct.
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Answer:here the answer for this question
Explanation:edge2023
mr.marlon pays minimum wage to the cashiers in his store. if minimum wage is $7.25 per hour, how much does a cashier make who works 80 hours per week
Answers
Answer:
580
hour × rate
80 × 7.25
A neighbor’s kid comes into your backyard and jumps on the trampoline without your permission or knowledge. He falls off and lands on his head, resulting in a week’s hospital stay.
Answers
The first step should making sure such child receives proper medical attention. When he is well, we can have a conversation with the neighbor to prevent it from happening again..
What should be done in the event?It is very important to prioritize the child's health in this situation and once the medical attention has been sought, we can have a calm and respectful conversation with the child's parent to discuss the incident for future interactions.
One can also review any legal liabilities or insurance policies that could be involved. So, by taking proactive steps to prevent similar incidents in the future can help maintain positive relationships with neighbors while ensuring everyone's safety.
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19. which of the following statements are true? a. qualified dividends are part of the total ordinary dividends. b. qualified dividends qualify for lower, long-term capital gains tax rates. c. qualified dividends are reported on form 1099-div. d. all of the above.
Answers
the entire list A fraction of the total ordinary dividends are qualified dividends.
How do you define a dividend?A dividend is a gift that a business delivers to its shareholders, whether it be cash or something else. Dividends may be distributed in a number of ways, including stock dividends, cash payments, and other forms. The board of directors of a firm determines its dividend, which requires shareholder approval.
A good dividend is what?High enough to cover your present income demands, a respectable dividend yield. however, low enough to imply that a company's payout is not under jeopardy. When these conditions are met, dividend yields will normally range between 2% and 5%.
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Question 2(Multiple Choice Worth 5 points)
(02.06 MC)
In general, what kind of people earn the most money?
O People with skills that are in high demand and high in supply
O People with skills that are in high demand but low in supply
O People with skills that are in low demand and low in supply
People with skills that are in low demand but high in supply
Answers
They earn the most money since skills also follow the law of supply and demand, so consumers are willing to pay more due to low supply
What show is considered the first netflix original?.
Answers
Answer:
House of Cards
Explanation:
How can I become rich???
Answers
Explanation:
1, Don’t focus on a job, use the income from your job to invest to create different forms of income
2, Fastest way to get rich is to form a business
that's it :)
Which of the following statements concerning capital structure theory is NOT CORRECT?
A. The major contribution of Miller's theory is that it demonstrates that personal taxes decrease the value of using corporate debt.
B. Under MM with zero taxes, financial leverage has no effect on a firm's value.
C. Under MM with corporate taxes, the value of a levered firm exceeds the value of the unlevered firm by the product of the tax rate times the market value dollar amount of debt.
D. Under MM with corporate taxes, rs increases with leverage, and this increase exactly offsets the tax benefits of debt financing.
E. Under MM with corporate taxes, the effect of business risk is automatically incorporated because rsL is a function of rsU.
Answers
Letra : C
C ok ? Bjs
compute the cash proceeds from bond issues under the following terms. for each case, indicate whether the bonds sold at a premium or discount. (round your answers to nearest dollar amount.)
Cash Premium or Proceeds Discount Terms a. Few, Inc., issued $236,000 of 8-year, 7 percent bonds at 102 b. Files Co. issued $69,000 of 4-year, 6 percent bonds at 98. c. Fry Co. issued $189,000 of 10-year, 7 percent bonds at 102%. d. Ford, Inc., issued $44,000 of 5-year, 6 percent bonds at 99
Answers
(a) The cash proceeds for Few, Inc. is $240,720. (b) The cash proceeds for Files Co is $192,780. (c) The cash proceeds for Fry Co. is $192,780. (d) The cash proceeds for Ford, Inc., is $43,560
Let's understand in detail:
a. Few, Inc.
The face value of the bonds is $236,000, and they are issued at 102 percent. Therefore, the cash proceeds from the bond issue are:
Face value x issue price equals cash proceeds.
Cash proceeds = $236,000 x 1.02
Cash proceeds = $240,720
Since the bonds are issued at a price higher than their face value, they are sold at a premium.
b. Files Co.
The face value of the bonds is $69,000, and they are issued at 98 percent. Therefore, the cash proceeds from the bond issue are:
Face value x issue price equals cash proceeds.
Cash proceeds = $69,000 x 0.98
Cash proceeds = $67,620
Since the bonds are issued at a price lower than their face value, they are sold at a discount.
c. Fry Co.
The face value of the bonds is $189,000, and they are issued at 102 percent. Therefore, the cash proceeds from the bond issue are:
Face value x issue price equals cash proceeds.
Cash proceeds = $189,000 x 1.02
Cash proceeds = $192,780
Since the bonds are issued at a price higher than their face value, they are sold at a premium.
d. Ford, Inc.
The face value of the bonds is $44,000, and they are issued at 99 percent. Therefore, the cash proceeds from the bond issue are:
Face value x issue price equals cash proceeds.
Cash proceeds = $44,000 x 0.99
Cash proceeds = $43,560
Since the bonds are issued at a price lower than their face value, they are sold at a discount.
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______ Is a market in which a large number of suppliers compete with each other to satisfy the needs and wants of a large numbers of consumers at a competitive price.???
Answers
Answer : Monopolistic competition
Answer:
Monopolistic Competition
Explanation:
In a monopolistic competitive market, there are large numbers of sellers who do not sell identical products instead they sell differential products. They compete with each other at a competitive price. The products could be differentiated in many ways including quality, style, location and even brand name. Since they compete at a competitive price, if there is a substantial rise in the price of any of the products, the buyers could quickly shift from one product to another. The most crucial factor behind product differentiation is because of geographical factors. Under a monopolistic competitive market, the sellers do not have any influence over customer loyalty and limited control over the price.
The money that is promised to be paid in a promissory note is called the ______________.
Question 7 options:
a)
Interest rate
b)
Payee
c)
Principal
d)
Amount
Answers
Answer:
The answer to your question is payee
Your credit card has a credit limit of $1,000. Your credit card company reviews your credit line every 6 months.
Answers
The time it will take to increase the limit to $1,600 is 2.5 years, when the credit card has a credit limit of $1,000.
What is a credit card?A credit card is a payment card issued to users or cardholders to enable the cardholder to pay a merchant for goods and services based on the cardholder's accrued debt that is promised to the card issuer to pay them for the amounts plus the other agreed charges. The card issuer usually a bank or credit union creates a revolving account and grants a line of credit to the cardholder, from which the cardholder can borrow money for payment to a merchant or as a cash advance.
A credit card is different from a debit card.
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Your question was incomplete, your full question probably was:
Your credit card has a credit limit of $1,000. Your credit card company reviews your credit line every 6 months. They will not increase your credit line more than 10% each 6-month period. Assuming they increase your limit each 6-month period by 10%, how long will it take to increase your limit to $1,600?
30 POINTS :D
If someone you don't know asks where you go to school, what should you do?
A. Don't respond
B. See if they're a friend of a friend
C. Ask why they want to know
D. Lie to them
Answers
The expansion phase of a business cycle is a period during which:
A. the economy steadily grows.
B. the economy steadily declines.
C. the economy hits its highest point.
D. the economy hits its lowest point
Answers
Answer:
A. the economy steadily grows.
Explanation:
A business cycle is the periodic fluctuations of economic activities in the country. Naturally, the economy will experience seasons of boom and periods of downturns.
The expansion phase is the period where a business experiences steady growth, as indicated by a rise in GDP value. The expansion comes after a recession where the economy was experiencing minimal or negative growth. At the expansion phase, demand for goods and services is increasing, job opportunities are being created, and incomes are rising.
Answer:A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.A. the economy steadily grows.
Explanation: