an advertising schedule based on flighting alternates periods of advertising with periods of no advertising. t or f
Answers
True, a flighting advertising schedule alternates periods of advertising with periods of no advertising. This approach helps to balance costs and maintain consumer interest.
An advertising schedule based on "flighting" alternates periods of advertising with periods of no advertising. This type of schedule is commonly used in situations where a company wants to concentrate its advertising efforts during specific periods of time, such as during the launch of a new product or in response to a seasonal sales cycle. By "flighting" its advertising, the company can potentially increase the impact of its message by creating a sense of urgency or anticipation among its target audience. However, it also means that the company's message will not be consistently present in the marketplace throughout the year.
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True. An advertising schedule based on flighting alternates periods of advertising with periods of no advertising.
This approach is commonly used to save costs and maximize the impact of the advertising campaign by targeting specific periods when the audience is most receptive to the message.
What is advertising?Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention of consumers.
There are three types of advertising schedules:
Continuity – Advertise throughout the year and evenly throughout the year.
Flighting – Advertise only during some months of the year.
Pulsing – It is a mix of both continuity and flighting, where you have a base amount of activity and you increase the media activity during some periods.
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Related Questions
PLZZZZ HELPP FASST
In what way is the stock market a minor indicator of the health of the economy?
Answers
Answer:
Because the stock market is usually irrational.
Explanation:
The stock market is a minor indicator of the health of the economy "because the stock market is usually irrational."
Given that before the stock market crashes, there is usually the placement of high value on stocks, which makes it irrational thereby making it difficult to anticipate the stock market crash.
Hence, it does not serve as the main indicator of the health of the economy.
How well does FedEx accomplish the key elements that must be completed at each stage of the strategic sourcing process? Explain your answer. How does the governance structure for supply chain management at Federal Express support the strategic sourcing process? Evaluate Federal Express's methods/efforts to align with its suppliers both operationally and strategically. Are there elements of the strategic sourcing process used at Federal Express that apply to manufacturing companies? Name one sourcing challenge faced by Federal Express and recommend a strategy to overcome this challenge.
Answers
As an AI language model, access to real-time information or the ability to evaluate current practices at FedEx. provide a general understanding of the strategic sourcing process.
Key elements of the strategic sourcing process:
Spend Analysis: Evaluating current spending patterns and identifying opportunities for cost savings and process improvement.
Supplier Evaluation and Selection: Assessing potential suppliers based on criteria such as quality, reliability, cost, and sustainability.
Negotiation: Engaging in discussions with suppliers to establish favorable terms, pricing, and contractual agreements.
Contracting: Formalizing the agreement with chosen suppliers through written contracts that outline responsibilities, terms, and performance metrics.
Supplier Relationship Management: Continuously monitoring and managing supplier performance, fostering collaboration, and resolving issues.
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Hawkins Poultry Farms is considering the purchase of feeding equipment that costs $139,000 and will produce annual cash flows of approximately $36,000 for five years. The equipment is expected to be sold at the end of five years for $40,000. What is the net present value of the proposed investment
Answers
Answer:
NPV = $1,564.65
Explanation:
Here is the full question :
Hawkins Poultry Farms is considering the purchase of feeding equipment that costs $139,000 and will produce annual cash flows of approximately $36,000 for five years. The equipment is expected to be sold at the end of five years for $40,000.
What is the net present value of the proposed investment? Hawkins requires a 15 percent return on all capital investments
Net present value is the present value of after tax cash flows from an investment less the amount invested.
NPV can be calculated using a financial calculator
Cash flow in year 0 = $-139,000
Cash flow each year from year 1 to 4 = $36,000
Cash flow in year 5 = $36,000 + $40,000 = $76,000.
i = 15%
NPV = $1,564.65
To find the NPV using a financial calculator:
1. Input the cash flow values by pressing the CF button. After inputting the value, press enter and the arrow facing a downward direction.
2. after inputting all the cash flows, press the NPV button, input the value for I, press enter and the arrow facing a downward direction.
3. Press compute
Business are centers that offer businesses in the critical stage of early development low-cost offices and access to basic services such as accounting, legal advice, and secretarial help.a. Trueb. False
Answers
The given statement "Business are centers that offer businesses in the critical stage of early development low-cost offices and access to basic services such as accounting, legal advice, and secretarial help" is true. Incubators provide start-up companies with inexpensive offices and essential services like accounting, legal counsel, and secretarial assistance during their crucial early development stage.
According to SCORE business counsellor Ron Consolino, the U.S. Small Business Administration asserts that five factors—drive, thinking ability, people skills, effective communication, and technical aptitude—determine a small business owner's success. These are the people who frequently use their own funds to finance companies. This investment may be made in accounting for stock or a stake in the company. When management is no longer able to personally oversee or control an organization's operations, the internal controls become crucial.
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Answer:
incubators
Explanation:
i failed on edg course bc of yall
Answers
This is for my class in finance
What is one way to minimize the impact of unplanned spending on a budget?
I will mark brainliest !!!
Answers
Answer:
1. Work with credit card companies. ...
2. Sell your stuff. ...
3. Earn extra income. ...
4. Take on a short-term money loan. ...
5. Re-budget to live below your means. ...
6. Ask for a paycheck advance. ...
7. Make sure you're prepared for next time.
active/passive she is watering the plants
Answers
Answer:
active
Explanation:
she "is" means she is currently watering the plants. if it was passive it would have been like this, "she watered the plants".
ds
Ithis list is in
order.
Zahn
Smith
Mason
Fitzpatrick
Billings
alphabetical
O incorrect
O ascending
O descending
Answers
I think
after establishing overall objectives, why do marketers then use a particular method or combination thereof to identify and describe market segments?
Answers
Marketers used a particular method to understand the profile of each market segment.
Market segmentation is a strategy used by marketer of a firm to identify different groups within the target audience for various purpose.
Market are segmented based on Age, Geographical location, Occupations etc.Usually, market segmentation helps to determining market opportunities, develop marketing programme, determine better service to customers etc.In conclusion, marketers use different methods to identify and describe these segments because its help them to understand the profile of each Marketers used a particular method to understand the profile of each market segment.
segments.
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choose the best word or phrase to complete each sentence
Answers
The best word or phrase to complete each sentence is option D. in. There’s no point in staying up all night if your exam is tomorrow. The correct answer is in.
What is a preposition?A preposition is a word that shows relationship between two nouns. Preposition also indicate relationship between the elements of a clause or words. Preposition also indicates position, location and direction. For examples, in, of, at, into, above, over, etc.
Therefore, in the above sentence, preposition 'in' is used to express involvement in an activity.
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There’s no point _________ staying up all night if your exam is tomorrow.
a) On
b) With
c) Of
d) In
Which of the following symptoms is NOT associated with an allergic reaction?
Trouble breathing
Anxiety
OOO
Fainting
Screaming
Answers
When one is having an allergic reaction to something, one symptom that is not expected is Screaming.
An allergic reaction usually leads to the following:
Person has trouble breathing Person develops anxiety Person might faintIt is not a usual thing that a person will scream as a result of an allergic reaction.
We can therefore conclude that screaming is not associated with allergic reactions.
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Which one of the four factors of copyright is MOST important?
Answers
Answer:
the purpose and character of the use i think
Explanation:
FIVE SIX SEVEN EIGHT________.
Answers
Answer:
I demand a chocolate shake? mm chocolate shakeeeee
Explanation:
Answer:
9
Explanation:
Obviously
because of scarcity: question 4 options: a) choices are unlimited. b) we face tradeoffs in nearly every choice we make. c) wants are limited. d) resources are limitless.
Answers
We must make sacrifices in almost every decision we make because of scarcity (b).
What is a scarcity?
The term "scarcity" as used in economics "refers to the fundamental truth that there are only finite amounts of both human and nonhuman resources, and that even the best specialist knowledge cannot alleviate all of the global challenges." can only be employed to generate finite maximum amounts of any economic commodity," according to the Oxford Dictionary. Natural resources, such as gold, silver, and other fossil fuels, are by their very nature rare. These resources become limited and their costs could rise when demand exceeds supply. Diamonds, for example, are a rare commodity that monopolizes the market and fetches high prices. Scarcity can be classified into three categories: structural, supply-driven, and environmental. decline in supply caused by environmental or other factors, increasing demand, and an economic deficit.
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Steve has worked 36 hours this week at $10/hour. On his last shift of the week he clocks in at 8:05 am and takes his lunch at 11:53. He comes back from lunch at 12:35 and clocks out at 4:56. How much will Steve's Gross Pay be?
Answers
Answer:
$441.5
Explanation:
Hours already worked = 36 hours
Rate = $10 / day
Number of hours worked on last shift :
8:05 - 11:53 = 3 hours 48 minutes
12:35 - 4:56 = about 4 hours 21 minutes
Total hours (3 hours 48) + (4 hours 21 minutes). = 8 hours 9 minutes
Hence, total hours worked that week :
36 hours + 8hours 9 minutes
44 hours 9 minutes
Rate = $10 / hour
(44*$10) + (9/60 * $10)
$440 + $1.5
Gross pay = $441.5
What is the purpose of Journals in the accounting cycle?
A. Provide proof of all transactions
B. Record transactions for a business
C. Determines if credits and debits are equal
D. Records transactions in accounts
Answers
Answer:
b. record transactions for business
Explanation:
A journal is a detailed account that records all the financial transactions of a business, to be used for the future reconciling of accounts and the transfer of information to other official accounting records, such as the general ledger.
what is meant by a contingency between a response and a reinforcer? how does contingency influence the effectiveness of reinforcement?
Answers
The contingency between a response and a reinforcer refers to the relationship where behavior leads to consequences. A strong contingency enhances the effectiveness of reinforcement by reinforcing desired behaviors consistently and predictably.
A contingency refers to the relationship or connection between a response (behavior) and a reinforcer (consequence). It signifies that the occurrence of a particular behavior leads to a specific consequence. In other words, the delivery of the reinforcer is contingent upon the occurrence of the desired response. This contingency creates a predictable cause-and-effect relationship in which certain behaviors are more likely to be repeated or strengthened based on the consequences that follow.
The effectiveness of reinforcement is influenced by the contingency between a response and a reinforcer. When the contingency is strong and consistent, meaning the reinforcer is consistently delivered following the desired response, it enhances the likelihood of the behavior being repeated. This is because individuals learn that their behavior leads to positive outcomes or rewards. On the other hand, when the contingency is weak or inconsistent, such as when the reinforcer is only occasionally delivered or unrelated to the behavior, it diminishes the effectiveness of reinforcement. In such cases, individuals may not develop a clear association between their behavior and the consequences, leading to reduced motivation or learning.
Therefore, a strong contingency between a response and a reinforcer is crucial for reinforcement to be effective in shaping and maintaining desired behaviors. It helps establish clear expectations and incentivizes individuals to engage in behaviors that lead to positive outcomes.
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What happens to quantity supplied when price is lowered?
Answers
A price increase almost always results in more of that good or service being supplied, whereas a price decrease usually results in less of it being supplied. The quantity supplied increases as the price rises.
Generally speaking, decreased supply results from lower prices. Prices that are higher encourage producers to produce more of the good or commodity, assuming that their costs aren't rising as quickly. A cost squeeze brought on by lower prices restricts supply. The likelihood of suppliers producing more increases with price. On the other hand, the cheaper a product is, the more people tend to buy it.
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Question 1 of 10
An investment that you bought for
profit
and sold for
made a
500;600
500;400
600;400
600;500
Answers
Answer:
500;600
an investment
One of the major trends in the lodging sector is that organizations are becoming more international.
O False
O True
Mark this and return
Save and Exit
Nex
Subm
Answers
how supply and demand, scarcity, and economic measurement affect the legal form of business
Answers
Supply and Demand (Affects Pricing, Supply, and Income) - When a company provides large amounts of the product they are selling, the price tends to remain at a constant price. When a company begins to have too much of one product, they will usually lower the price to sell more of it. When a company begins to lack stocking the shelfs of their product, they will increase the prices so that they will not run out. When demand increases, prices might also increase because they are aware it is a chance to make profit. When demand decreases, the price decreases.
Scarcity - When a business faces scarcity, or the lack of stocking shelfs, the company could possibly lose income and in the future face serious economic issues. Most businesses that face scarcity, usually face bankruptcy within the next 7 years due to the slow or quick decrease in profit and supply. When businesses face scarcity, limits on the amount each household can purchase can be enforced and prices will increase dramatically. In 2021, there was a known 7% increase on prices of many food items.
Economic Measurement is explained throughout the two paragraphs.
Bit rate can be scaled down by reducing the resolution and applying ____________ techniques. question 26 options:
Answers
Answer:
compression
Explanation:
Bit rate refers to the size of an electronic object that is created digitally. As for example 2 kb, 4 mb for an image or document or video, etc:
Further the size can be reduced if the image is cropped, or the resolution is decreased.
By cropping the bite rate is reduced as now the object is smaller, or in case compression technique is used, the object tends to reduce in size again.
The resolution being hd or non-hd helps to reduce the size too.
Why is it important for Chipotle to revise the company’s food-handling
standards?
Answers
Answer:
It is important for Chipotle to revise the company’s food-handling standards as they have been linked to recent outbreaks of E. coli, salmonella, and other food born viruses.
Explanation:
(In reality who gives a sh#t about Chipotle, no one wants to get sick from their disgusting food...)
On each visit to a certain big box store, customers buy gasoline and stuff. - The number of gallons of gasoline purchased and the dollar amount of stuff purchased (per customer per visit) follows a Bivariate Normal distribution with correlation −0.4. - The number of gallons of gasoline purchased has mean 12.2 gallons and standard deviation 3.7 gallons. - Each gallon of gasoline costs 4.5 dollars. - The dollar amount of stuff purchased has mean 70 dollars and standard devation 20 dollars. Compute the probability that a randomly selected customer spends more on gasoline than they spend on stuff during their next visit to the store.
Answers
In order to solve the problem, let us define the following events: G: amount of money spent on gasoline S: amount of money spent on stuff We need to calculate the probability of the event G > S.
Since G and S are jointly normal, it follows that their difference G - S is also normal with mean µG - µS and variance σ²G + σ²S - 2ρσGσS.
We can use the following formula to calculate the required probability:
P(G > S)
= P(G - S > 0)
= 1 - P(G - S ≤ 0)
= 1 - Φ(-d)
where d = (µG - µS)/√(σ²G + σ²S - 2ρσGσS) and Φ is the standard normal distribution function.
Substituting the given values, we obtain:
d = (12.2 - 70)/√(3.7² + 20² - 2(-0.4)(3.7)(20))
= -57.8/19.26 ≈ -2.999P(G > S)
= 1 - Φ(2.999) ≈ 0.00134
Therefore, the probability that a randomly selected customer spends more on gasoline than they spend on stuff during their next visit to the store is approximately 0.00134 or 0.134%.
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Imagine you are experiencing a major conflict in your place of work. The team with which you are working at the time has split into two factions and simply cannot see eye to eye. Each side feels like the other is not listening and does not value the other's perspective. A mediator has been asked to step in and help with the problem. Of the five strategies for conflict resolution discussed in the lesson, which strategy or strategies do you think the mediator should use? Why? If you think a combination of two or more strategies would work best, explain which should be used and why you think both of them would work better than just one.
Answers
Answer:
Compromising and collaborating are the strategies that should be used.
Explanation:
Collaboration can be understood as the procedure of two and more individuals entities, or organisations cooperating to complete a task or achieve an objective.
Cooperation and collaboration are two terms that are often used interchangeably. Most collaborations necessitate leadership, albeit it might take the character of social governance within a decentralized and democratic organisation.
To compromise would be to reach an agreement between two or more parties in which each party relinquishes a portion of its claim. Compromise is the idea of reaching an arrangement through negotiation in a disagreement.
What is the science that studies trends and changes in human populations?
A. Cohorts
B. Statistics
O c. Technology
D. Demography
Answers
Answer:
The answer to your question is D.
Demography is the statistical study of trends and changes in human populations. Thus, the correct option is D). Demography.
What is Demography?
Demography refers to the statistical study of human population. It includes the study of human populations and population changes and trends by using different resources such as statistics of births, deaths, income and disease.
Demography is the scientific study which is important to understand the structure of a population in order to plan health and public health interventions, to know how far the growth rate of the economy is keeping pace with the growth rate of population etc.
Demographers are those researchers who conduct demographic analysis by using census data, surveys, and statistical models to analyze the size, movement, and structure of populations.
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You are managing a project to build an urgent care clinic. Your company is expanding and has constructed 25 clinics so far. Which estimating technique makes the most sense to use in this situation?
Answers
Answer:
Delphi technique
Explanation:
The Delphi model is a technique of group communication in which a panel of experts reach consensus on a set of questions and discussions. This is used to predict or to forecast. First, choose an effective facilitator and experts with relevant expertise, and ensure that the issue is well established after that they reach with a decision
Therefore in the given case, the delphi technique is used
Which of the following is not one of the 3 major ways to save for retirement
that were discussed in class?
O a. Saving and investing throughout your life
O b. Getting paid via benefits from social security
O d. Liquidating the majority of your assets into cash
O c. Leveraging benefits from your previous job
Answers
The option that is not one of the 3 major ways to save for retirement discussed in class is option
(d) liquidating the majority of your assets into cash.
What is a better way to save for retirementThis is not a sustainable strategy for retirement savings as it involves selling off assets that could potentially generate income and growth over time.
The three major ways to save for retirement are:
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complete the template below to help you plan out your letter
my product it’s a custom can of Pringle’s and I made the flavor of Pringle’s popcorn
I. Paragraph one- Introduction
1. (introduce yourself and explain your experience related to the product) _____________________________________________________________________
2. (explain why you are writing) _____________________________________________________________________
3. (briefly describe your food product and name for your food) _____________________________________________________________________
II. Paragraph two- Describe your Food Product
1. ( describe the flavors, ingredients, texture) _____________________________________________________________________
2. (what does your food look like) _____________________________________________________________________
3. (how is your food unique – what makes it different than other products out there) _____________________________________________________________________
III. Paragraph three- Describe the Packaging
1. (describe the colors in your packaging )____________________________________________________________
2. (describe any images, art, or photos on the package) _____________________________________________________________________
3. (describe the size and materials used in the package) ______________________________________________
IV. Paragraph four- Convince The Company
1. (describe the target population who will buy the food (ex. Moms, diabetics, vegetarians, teens) _____________________________________________________________________
2. (why should they make and market your food?)________________________________________
_______________________
3. (how much will you sell your food for? Sold individually or in larger quantities?) _____________________________________________________________________
V. Paragraph five- Conclusion
1. (Tell what you want the company to do) ______________________________________________
_____________________________________________________________________
2. (Restate what makes your food delicious) ____________________________________________
_______________________
3. (Restate what makes your food unique) ______________________________________________
_______________________
Answers
Answer:
Paragraph 1-
Introducing myself-
1.)
Hey, my name is... and I absoultey *love* Pringles, my favorite flavor is...because...(explain here<why you love that flavor and what you like most about it)...*add things about you and pringles to make the paragraph complete*
2.)
I have made such an outstanding flavor of Pringles, it is made of the most loved food by every human on Earth, POPCORN!
I can assure you that you will want to try my product by the time my presentation has come to an end, and boy-oh-boy do I want to as well!
3.)
Pringles are amazing. Though how would you love Popcorn Pringles? Huh, you do? Yup, I bet your pupils dilated and I got your taste buds alert!
4.)
What does my product contain? It consists of the delicious flavor of popcorn and (include your ingredients and texture of food)
5.)
What do my simple yet intricate Pringles look like? They look like *add your answer,
Any questions that have to do with describing your product would be up to you since I don't have the slightest idea of what it looks like...**
Convincing the Company-
You are looking at consumers from various categories starting from Children ranging to Elders. Vegetarians to Carnivores. I guarantee this will also include popcorn dislikers.
Why should they make the market?
Simply because they are tasty and different...all you see now is Pizza flavored Pizza, BBQ flavored brisket, Soy sauce flavored noodles. My product will be an attraction to all stores! Popcorn flavored Pringles, I mean are you kidding me, its genius, and anyone who thinks otherwise is someone who has not tried them.
How much will I sell it for?
*add your answer* Why? The reasons being, I want my product to be available to everyone.
What I want the company to do is...add your answer
The simple thought of a taste of a popcorn flavored on a Pringle makes me want to jump on a pogo stick and complete a world record!!!
The uniqueness is simple noone has made Popcorn flavored pringles and.. *add another statement on why your product is unique*
I DID MOST OF THE QUESTIONS FOR YOUR SLIDES, I HOPE THIS HELPED YOU AND MADE YOUR ASSIGNMENT EASIER FOR YOU :)
I KNOW HOW IT FEELS TO HAVE A PROJECT DUE AND POSTING IT AND FOR NONE TO HELP YOU OUT, THATS WHY I ANSWERED, THIS IS MY TROLL ACCOUNT BUT THANK ME ON MY OTHER ACCOUNT SamHdzBxby.
Your Welcome :)
what is the book of first entry
Answers
Answer:
Journals
Explanation:
“books original entry refers to the accounting journals in which business transcriptions are initially recorded the information in these books are summarized and posted into a general ledger from which financial statements are produced"